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WHY REDBELL

Leadership

Our leaders at Redbell exemplify all of the qualities that make our emloyee extraordinary: integrity, expertise, and a commitment to service.

Leadership
M

Meet our executive
team

Redbell’s leadership team is comprised of the most knowledgeable people in the packaging industry. With insight, experience, vision, commitment and complete integrity, they have built a company that is dedicated to the success of their employees and clients.

Roe

Chairman "People only really flourish when they are able to work as a team."

As CEO, Roe’s focus is to enhance the performance of the glass bottle business to benefit clients, employees, and local community. He believes glass bottles deserve sustainable production and value-added packaging. Roe has established himself as a strong and successful leader, serving as a chief operating officer during 2006 and playing a leading role in the growth of the Redbell’s glass bottle business in Xuzhou, Jiangsu, China.

Prior to that role, he served as a loyal leader, as well as a easy-going mentor to all Redbellers. Today, he is overseeing the creation of new glass bottle decorations and packaging possibilities, he is building up a supply chain to better serve our clients, and he is leading the local economy through a significant organic and acquisition-based growth.

Sherry

General Manager "A satisfied customer is the best business strategy of all."

Sherry joined Redbell as General Manager in 2020, taking on the role of improving efficiency and increase profits while managing the overall operations of the company. In this role, she is responsible for overseeing sales efforts comprehensively and globally.

As an industry veteran, Sherry manages the team to develop sustainable and scalable revenue growth. She brings strategic thinking and a value-selling framework to drive collaboration and alignment across Redbell team. With a core focus on service, her teams are always able to attract new customers and provide them with notch-top services in glass industry.